The SAB Group was founded in the Kingdom of Saudi Arabia in 1990 by Sheikh Salah Al-Belawi. The initial trading company soon expanded into the real estate and construction sectors, establishing a solid presence across the Middle East. SAB Media is the group’s predominant business in the UAE and is the sole and exclusive licensee of The Times and The Sunday Times newspaper (Middle East Editions). Launched in May 2007, The Times now prides itself in being the number one International newspaper in the UAE.

The Middle East and Asia edition of both papers is published every day in Dubai and circulated to readers across the whole of the UAE and Bahrain before breakfast. A number of flexible packages exist that allow readers to define which days they want the paper delivered, be it every day, at the weekend or weekdays only. These cost-effective packages along with the quality content associated with such a strong brand make it the most read international newspaper in the UAE.

Through The Times and The Sunday Times, SAB Media offers companies across the region, the ability to reach a unique readership – one with a higher percentage of regionally based, board-level decision makers than any other newspaper. Due to the quality of the journalism and the editorial integrity of The Times brand, SAB Media has been commissioned to produce tailored publications under The Times branding for the World Economic Forum, Abu Dhabi Yacht Show and the Dubai Rugby sevens to name but a few.

SAB Media’s diverse brand menu sets it apart within the UAE media sector and the wider regional market. From prestigious publications like The Times to popular specialist titles like Arreyadi (the leading sports newspaper in KSA) and the rights to sell adverts on Fatafeat cooking channel, SAB Media brings a mix of media channels through which your brand can find its market. SAB Media has diversified, so that business-to-business firms can now benefit from procuring a full range of digital marketing services through the same trusted client service personnel.